Released on: August 20, 2008, 3:59 pm

Press Release Author: The Wealthy Dentist

Industry: Marketing

Press Release Summary: Dental marketing is key to a dental practice\'s financial
success in this slowing economy. Dentists will learn how to maximize dental search
engine optimization with multiple websites targeted to specific patients.

Press Release Body: The slowing American economy has hurt dentists along with the
rest of the country. \"The Nine Truths of Internet Dental Marketing,\" a free video
tutorial program, is dental marketing expert Jim Du Molin\'s response to this crisis.
The third installment is now available at no charge.

\"Dental Practice Marketing: Multiple Website Strategy\" addresses the twin issues of
proximity and specificity. Dentists are first advised to determine their geographic
dental markets. Next, they are advised to use multiple dental office websites to
target different high-value dental patients. These categories include dental
implants, cosmetic and orthodontic patients, as well as other dental specialty
patient markets.

\"As dental consumers are forced to make serious health care spending decisions,\"
explains Du Molin, \"they are going to focus on geographic proximity of providers and
the specificity of the service they are looking for.\"

Dental office marketing using multiple websites is one of the most advanced dental
Internet marketing strategies. Geographic internet dental marketing is key to
attracting local patients who go online to find a dentist. Having multiple dental
websites allows doctors to target different high-value dental markets like cosmetic
dentistry, sedation dentistry, Invisalign, and other specialties.

Dentists can improve their Internet marketing response by putting themselves in the
prospective patient\'s shoes. Countless consumers use search engines, entering search
terms like \"Omaha dentures\" or \"invisible braces Chicago.\" The dental practice
websites that come up first the results for both the geographic and dental focus
areas are going to have access to a steady stream of high-quality new patients.

The next segment of the Nine Truths series will be released shortly. Truth 4,
\"Customized Dental Websites for High-Value New Patients,\" explores how some dental
patients are more valuable than others.

To receive the complete series, visit
http://www.internetdentalalliance.com/9Truths.htm to register at no cost. Internet
Dental Alliance members also receive access to additional information on dental
website development.

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Visit http://www.thewealthydentist.com for more surveys in the areas of dental
implants, cosmetic dentistry, edation dentistry, wisdom teeth, braces, and dentures.
Jim Du Molin offers a free weekly newsletter and dental practice management advice.

http://www.internetdentalalliance.com/9Truths.htm

Web Site: http://www.internetdentalalliance.com/9Truths.htm

Contact Details: Jim Du Molin
The Wealthy Dentist
PO Box 1220
Tiburon CA 94920
415-435-3375